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Big Ideas with Big Impact.
Marketing Professional
ABOUT ME
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I’m a 27 year old marketing professional currently based out of Denver, Colorado. I attended the University of Colorado - Denver’s Business School in 2019. I’m a young professional that’s eager and hungry! I’ve worked as an intern in the utility industry and as a marketing professional in the real estate sector. From my prior work experiences, I feel that I have obtained a great marketing foundation! I am seeking employment within fields that truly interest me; where I may grow with.
*Please Note: I’ll be relocated to Los Angeles, California within 2 weeks of accepting an offer.
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*Bachelors - Business Administration & Marketing
Minor - Economics
Attended the University of Colorado - Business School from August, 2015 to July 2019. Obtained a B.A in Business Administration and Marketing with a 3.4 GPA. Took two extra economics courses to obtain my minor in economics in the summer of 2019.
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Plenty of Places Apartments
Currently, I am the acting Marketing Manager at Plenty of Places Apartments. This role includes: expanding our digital footprint, enhancing our social media presence, bringing creative ideas to the table, use data to strategize and execute new marketing campaigns, producing eye-catching media, and supporting leasing teams. I oversee 32 properties across Colorado, California, and Nevada and work with their on-site staff.
Deerwoods Real - Estate Management
Worked as the marketing specialist of the real estate management company, Deerwoods Management. My role involved taking photos of our listing, effectively advertise our vacancies on various platforms, managing the company CRM, and to elevate our brand primarily.
Xcel Energy
Completed a 1-year internship in Colorado's primarily utility company, Xcel Energy. I worked within the renewables & sustainability department in the Denver Headquarters location under the supervision of Eric Van Orden (Team Lead).
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My primary goal is to one day manage a marketing team as a director of marketing. I’ve worked hard and reading literature to assist me in becoming a good leader for my current and future teams. I also take pride in my ideas, visions, and entrepreneurial spirit. Before I retire, I’d like to pursue at least a few of my ideas in my idea journal.
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Email Address:
aaron.huyghue@gmail.com
Phone Number:
(719)-232-5549
Work Samples
View a few recent work samples to get a feel of my style, accomplishments, and creativity. See below for a summary of different marketing skills I’ve refined throughout my 3 years in my discipline. Questions? Feel free to
WEBSITE SEO / UX / BLOGS
Managed large portfolios on internet listing service websites such as ShowMojo, Apartments.com, Zillow, and Apartmentlist. In addition, I have experience with blog writing (SEO optimized), creating landing pages, improving customer funneling, and making websites more visually attractive and user-friendly.
CONTENT CREATION
With my past hobbies as a photographer, videography, and experiences with design tools, I’ve excelled in content creation. I have 3 years of experience obtaining, creating, and editing digital content via Photoshop, Lightroom, Premiere Pro, and Canva.
CRM & ILS MANAGEMENT
Managed large portfolios on internet listing service websites such as ShowMojo, Apartments.com, Zillow, and Apartmentlist. Throughout my time in the Real Estate Sector, I’ve researched and analyzed numerous new opportunities and ILS entrants. For 2 years, I’ve been the main point of contact in working with external vendors to assist in marketing efforts.
Social Media Content Creation
Created social media content and managed the content calendar at Plenty of Places Apartments. Primarily focused on targeting LinkedIn campaigns for brokers and using Meta / Sprout Social to post to Instagram and Facebook. Posts are to fit our aesthetic, advertise our offerings, and provide value to our growing followers. On occasion, I post content that is trending on Tiktok and Instagram for growth in engagement and followers.
*Recently deleted a lot of this content due to a focus shift. My most recent posts are focused on our specials, individual communities, and lowering vacancy loss.
EMAIL MARKETING CAMPAIGNS
At Plenty of Places Apartments, I proposed and implemented email marketing for our Colorado Portfolio. Every week I sent out a mailing list welcome email and a themed and captivating email to prospects we have obtained in that week. With only a 5% unsubscribe rate and 55% open rate, these campaigns are a great & inexpensive avenue of getting additional traffic to properties that needed an extra boost.
Brand Improvement Projects
I’m always thinking of how to better position the company brand. I’ve proposed numerous digital footprint improvement projects.
Experienced with:
Thank you for viewing my Marketing Portfolio
Let's connect and discuss how I can help you achieve your digital marketing goals. Feel free to reach out and I can expand on any of the above topics! I look forward to hearing from you soon.